Facebook has useful features for marketing
The newsfeed feature on Facebook allows people to see the activities of their friends collected in one place. These activities include status updates, posted or tagged pictures, joining groups and fanpages, and application activity. A software company could use the newsfeed to post things like news articles about the company, a count down to a product release, or important things happening within the company. Photo albums in Facebook are where people can upload an unlimited amount of photos from their collection. The software company could use photo albums to show people pictures of their products, screenshots of the products while running, or new developments in software.
