Tweet effectively with these tips
While a simple social media tool to use, there are a few guidelines one should follow when using Twitter. Tweets should be scheduled in a way that does not overwhelm followers’ Twitter feeds. Tweets should be used to primarily promote positive news and link to any relevant sites. Twitter can be used effectively as a live reporting tool during events and meetings. Engaging followers is also a great way to maintain a loyal following; dialogue allows followers to feel included in a company’s mission and culls positive responses. Tweets should, of course, be used to link to a main site; if people are following a company on Twitter, links to the company’s website will surely be clicked, driving traffic to the site.
