March 4th, 2010 § § permalink
Scented candles
I have created a scented candle company and want to build an on-line business. I realize the importance of being ranked highly and how that can positively effect my success. I believe that using an SEO technique, such as getting indexed would be a great place to start. From there I would cross-link with complementary sites and of course utilize keywords within the site. By putting these pieces together strategically, I think that I will have a greater draw to my site and, over time, build a higher ranking. By attracting more visitors to my website, I hope to see increased sales.
Technorati Tags: business, SEO, seo techniques
February 25th, 2010 § § permalink
- Writers Have The Power
Five pieces of advice I would offer when writing an SEO friendly press release are, first to keep it simple. Write in ordinary language, using common words that your customers would use. Highlight or boldly format keywords, making them stand out. Make sure to place key words in the content of the press release as well as in the images. Ensure that key words are included in all headlines and sub-headlines of the press release. Steer customers back to your website with the use of anchor text links. Lastly, write interesting and engaging content. Inform and entertain your reader and they will be more likely to, not only read the entire press release, but click on other related links to learn more.
Technorati Tags: Article Marketing, content marketing, SEO, seo techniques
February 25th, 2010 § § permalink
- There are Many Keys To Success
In my opinion, there are three important aspects to a successful SEO press release. First is in the preparation. I would want to research which relevant key-words are being used by customers to get to sites like mine. I would place these keywords in the content of the press release, as well as in any video or images I include. The content is an important part, as well. It must be engaging to your reader and contain all relevant key words as well as secondary key words. Lastly, if the press release has been written in an SEO friendly style and is sent out through one of the major wire services, it has a much better chance of greater visibility, which can turn into a higher search engine ranking.
Technorati Tags: increase traffic, SEO, seo techniques, Social Media
February 25th, 2010 § § permalink
- Traditional press releases
I believe that the main difference between an SEO friendly press release and a traditional press release is the intent. Traditionally, press releases are a way of putting out important or changing information about a particular company, an upcoming event, or forecasts. An SEO press release should accomplish that, but has the additional goal of creating a bigger buzz about that company or event. An SEO friendly press release will use key-wording and more stylish writing in order to get the attention of the reader, and to engage them on a deeper level. SEO press releases target the audience and entice them to learn more about the subject. They will back link to other relevant sites and, in turn create more visibility.
Technorati Tags: internet marketing, SEO, seo techniques
February 19th, 2010 § § permalink
I own and operate a scented candle company and have expanded my business to the web. I realize, in doing my research, that there are a lot of scented candle companies out there and I need to stand out. I need to make certain that the content in my website uses SEO techniques, in order to create more traffic to my site. I want my potential customers to be able to find my site easily, and get to it quickly. Separately, it’s vital to my business to gain exposure from other directions. I want to make sure that I am linked in various ways, such as through companies that sell complimentary products and even through articles that have been written on scented candles. I know I offer a quality product, I need to make sure the word gets out to as many people as possible, quickly and efficiently.
Technorati Tags: Article Marketing, rich content, seo techniques
August 25th, 2009 § § permalink
There are thousands of sites out there that offer tips and techniques for search engine optimization and high page rank. While there are many ways to achieve a good search engine ranking, here are 5 tips that will help you get started. Simply doing these basic things will certainly not get you on the first page of Google, however they will get you headed in the right direction.
1. Create unique META titles and descriptions for all of the pages on your site. Many rookie Webmasters forget to include META tags all together. Once they realize that, SEO wise, it is very important to include this information, they add the tags but they are not unique for each page. Each title and description should be specifically tailored towards each particular page.
2. Implement an simple HTML sitemap on your site. This is a page that contains links to all of the main pages of your website. If your site is small, you can include links to all the pages on your site. Sitemaps are important to search engines because they give them a central directory where their spiders can located all the pages on your site.
3. Target page-specific keywords in your sub pages. These keywords should be words that are not as highly competitive as your main keyword. Target various competitive keyword for your home page and then focus on less competitive keywords for your sub pages. Many Webmasters tend to get lazy and end up posted the same keywords on every page of their site. This could lead to a loss of valuable traffic to some of the internal pages.
4. Try to use BOLD, STRONG, ITALICS and UNDERLINE tags on each pages targeted keywords. This optimization tip is one that can be very valuable. Search Engines give higher priority to words that are using these tags which draw focus to these words. However, you don’t want to over do it with too many tagged words because then each keyword will appear less important to a search engine.
5. Consistently use H1 and H2 tags with your primary and secondary keywords. Search engines give a lot of weight to words with these tags. You should have 1 or 2 targeted keywords at the beginning of every page of your site.
These tips are basically a starting point for those that are new to the SEO world and should be implemented on your site before you move on to more technical optimization strategies. If you have not been following these basic tips, then you have likely been missing out on potential traffic.
Technorati Tags: increase traffic, search engine optimization, SEO, seo strategies, seo techniques, seo tips
