Collective Clicks Internet Marketing Blog

SEO matters when it comes to Google

In February of 2002, the relaunch of google ad-words fixed the overpriced, and inefficient, keywords to make it easier for companies to target, and reach a greater number of customers. This was significant in the world of keywords because it essentially proved their usefulness to the web entrepreneur, showing true evidence for the power of the meticulously chosen words on the virtual page. In January of 1996, Larry Page and Sergey Brin began collaborating on a search engine that had the unique ability to analyze the “back links” that pointed to any specific website. Backrub, which was the name of their search engine, was important to search engine optimization (SEO) because it was the precursor to Google. Without Google, the use of keywords would not be so finely tuned as it is today.

SEO carries considerable benefits for online content writers.

Technorati Tags: ad-word, Google, keyword, search, SEO

SEO makes your voice louder

The three most important processes in formulating and distributing a SEO press release are keyword research, stylistic writing, and a version of distribution that exhibits a keen sense of the target audience. As far as the first and the last go, they are along the same lines: it’s important to know your audience. Keyword research ensures that you are aware of the trends surrounding your field, and that you have done the work to improve exposure. Actively knowing your audience is also important with distribution because you want to have people with interest to have the best access to your release; if you put a sign up about opera at a heavy-metal concert, you’re not very likely to get a huge response. This same principle applies to the SEO press release; however, a well-placed release doesn’t guarantee results. The third leg of the press-release trifecta is to write in a way that speaks clearly to the audience. If you use words or references that your demographic might not understand, then you’re jeopardizing the success of the press release.

SEO means that you're always in focus

Technorati Tags: keyword, Press Release, SEO, target audience

Search Engines

Before the internet made everything virtual, press releases were mailed, faxed, or delivered electronically to important media outlets (i.e. newspapers, magazines etc.); they were specific to their story, and rather ignorant to any trends occurring in the audience. Today, SEO press releases differ from this traditional concept in that they are more-so tuned to play for those who are interested in that the style of music. In other words, by way of keywords and key phrases, the present-day press release is well aware of the target audience, and therefore less depended on the efforts of an agents’ connections, and very much a result of the public’s demand.

Jumping for SEO

Technorati Tags: keyword, SEO, target audience, trend

SEO friendly articles play a pivotal role in internet marketing strategies. No matter how flashy your site is, if the descriptive content is not optimized for search engines, it will just be another site on the internet. SEO friendly articles are developed keeping in mind the needs of target audience. In internet parlance, these are referred to as keywords. Thus, before creating SEO friendly articles, it is important to know what the user thinks, or to be more concise, which keyword (s) he uses to find the relevant information.

Your starting point should be Google Adwords, Hitwise Search Intelligence or Trellian’s Keyword Discovery. For example, if you intend to sell custom made photo-frames to customers online, determine (using above mentioned tools) which are the specific keywords that you need to use in your internet marketing articles. This is the foundation stone of SEO friendly articles.   Next, go to the websites that appear on top when this particular keyword string is searched for. Study these websites to determine why your target audience is being driven towards these sites. Now, you can hire someone who understands SEO and can write quality content for your website. Make sure the technical aspects are also taken care of. If everything is done by the book, in no time, your website should appear on the first page of search engine results page.



Technorati Tags: internet marketing, keyword, SEO Friendly Articles, target audience

With SEO Content

If you’re looking for loyal visitors, or recurrent customers, then I suggest limiting your keywords so that you get a more concentrated response. You may get a wider range of interests drawing people to your SEO content, but the right words will ensure that those who do venture to your page are actually looking for what you have to offer. It also helps to write smoothly and to remain conscious of how you use the keywords. A website that over-uses keywords or offers dry style will sound like a sales pitch, and will not retain people’s interest: nothing scares people away like stilted, content-clumsy writing. Finally, I suggest playing close mind to keyword density since you don’t want the spiders themselves to skip over your website.

The Most Valuable Keywords

Technorati Tags: content, keyword, SEO

Medical Cannabis

My medical cannabis dispensary will have a website that informs patients about our products and services. It will be necessary for us to employ SEO friendly content in order to facilitate exposure both online and in the marketplace. As traffic to the website increases, a greater population will become aware of everything that we have to offer; as a result, there will be an increased customer base. Without SEO friendly content, my company’s website may not come up for popular keyword searches, and could prevent the right people from finding us when they need our services. The two reasons my company needs SEO friendly content is to improve sales and our public presence.

SEO

Technorati Tags: content, friendly, increase traffic, keyword, search, SEO

Valuable Keywords

In order to create an SEO content friendly article, I would first research my subject so as to gain all the necessary knowledge prior to my writing. Next, I’d search for any keyword trends through google or other keyword watch websites, which I may or may not incorporate into the piece, depending on their applicability. Once I chose my handful of popular keywords, I’d tie in other tags to make my article more accessible, and more easily discoverable by users. Finally, I would weave this finalized list of maybe five or six keywords into the text, at a frequency of 2-3 of them per 400 words.

SEO

Technorati Tags: Article, content, friendy, keyword, SEO