Collective Clicks Internet Marketing Blog

In addition to taking into account some basic principles of affiliate marketing, there are a number of pitfalls into which one can fall which must be kept in mind:

Poor Affiliate Representation – It is highly important to choose an affiliate who is not only reputable [...]

As with any form of internet marketing, there are some basic principles to keep in mind for affiliate marketing:

Choose an Affiliate to Represent You – Remember that with affiliate marketing, your affiliate will be representing you, so choose an affiliate who will represent your company [...]

One way in which affiliate marketing can be used as an effective marketing tool is through what is known as “pay per click”.  “Pay per click” is a mode through which the web site which hosts a company’s advertisement receives payment from that company for every visitor who arrives on the company web site by [...]

A hotel business can benefit from online affiliate marketing by using discount travel websites such as Orbitz and Expedia.  Such services can help to not only attract more clientele with special rates but can help to expand the scale of the hotel’s marketing by advertising their services on a variety of websites where visitors may [...]

Points to Consider When Writing for Twitter, #1: Is Your Tweet Pertinent? – Although Twitter allows companies large and small a similar capability of having a voice online, it is important to know when to use that voice because the accessibility of Twitter allows practically anyone to post anything they choose.  You will want to be [...]

Two particular Facebook features which can be useful for a charity organization are the Fan Page and the News Feed.  The Fan Page provides a direct mode through which a charity organization can establish a network of its base of volunteers and supporters.  This can be an especially effective way to gain visibility when a [...]

Tips for Effective Multimedia Writing, #1: Visibility – Be sure to place your ad on the page where it can be easily stumbled upon by the site visitor, and make sure that it is large and clear enough so that the visitor can easily see what the ad intends.
Tips for Effective Multimedia Writing, #2: Get [...]

In designing a multimedia advertisement to visibly stand out on a web page, it is crucial that an internet marketer know which approaches add to the appeal of their promotion and which to avoid that would serve to annoy or drive away site visitors.  A classic approach to avoid would be the pop-up ad.  Pop-up ads have [...]

For a dealer of musical instruments, effective web design is essential not only for allowing company website users to easily access the page or listing related to a particular product they may be looking for, but can work to increase customer satisfaction after the fact and lead customers to keep coming back.  The site must be [...]

One instance in which an SEO press release would need to be prepared would when a company which manufactures video game consoles makes an update to their hardware which significantly improves the reliability of the machine.  Take the real life example of Microsoft and their Xbox 360 consoles.  For years after their initial release, the Xbox 360 consoles [...]