Collective Clicks Internet Marketing Blog

SEO press releases benefit small companies

I own and operate a candle company that would benefit from an SEO press release.  My company is under tremendous pressure because of the intense competition in the candle industry.  To gain higher visibility for my candle company, I will participate in various charity events in my community.  I also attend craft and art shows, and sell my candles there.  I might use an SEO press release to announce one of my upcoming shows or events.  In addition to getting my name out there, the SEO press release would serve to gain more exposure to the event, and in turn, more potential customers for me.  After the event I could follow up with an article that would tie it all together and, subsequently send more traffic back to my site.