Restaurants and Cafes would greatly benefit from Internet Marketing Strategies, specially for those start up restaurants that need to attract and maintain loyal customers. People nowadays constantly search for new restaurants to try, and they do so by searching the Internet for good reviews. If a restaurant has a blog where the menu, prices, contact information and location are indicated, people will easily have an idea about that restaurant. The restaurant owner can also add pictures of their signature dishes to further entice customers to come and try the restaurant. Also, viral campaigns in Facebook and Twitter are very helpful especially if the restaurant wants to promote new dishes or promos. Blog entries from satisfied customers also increase the chances of a restaurant on acquiring new customers. Online visibility is very important in this industry since people nowadays seldom read magazine or newspaper features regarding restaurants. Internet is more accessible and people prefer to read reviews from food critics and regular customers rather than a scripted magazine feature.
