March 17th, 2010 § § permalink
Multimedia
Things to avoid when using multimedia:
. Do not use pop-ups, they annoy people and will be distracting. It is a form of being pushy for the visitor, forcing them into a place they did not choose of their own free will.
. Do not use files that are slow in loading or you will lose your clients attention, they might think the site is down and escape it. People have short attention spans and little time to browse.
. Don’t fill the page with too much motion as it could become confusing and looks unprofessional, simple animation or just one piece moving at a time is all you need to capture someone’s attention.
. Do not appear arrogant or clever, think about your audience not what is cool to your eye, this is an area where programmers sometimes feel they are being clever and as a marketing voice you have to make the final cut.
Technorati Tags: internet marketing, multimedia, SEO
March 17th, 2010 § § permalink
SEO matters when it comes to Google
In February of 2002, the relaunch of google ad-words fixed the overpriced, and inefficient, keywords to make it easier for companies to target, and reach a greater number of customers. This was significant in the world of keywords because it essentially proved their usefulness to the web entrepreneur, showing true evidence for the power of the meticulously chosen words on the virtual page. In January of 1996, Larry Page and Sergey Brin began collaborating on a search engine that had the unique ability to analyze the “back links” that pointed to any specific website. Backrub, which was the name of their search engine, was important to search engine optimization (SEO) because it was the precursor to Google. Without Google, the use of keywords would not be so finely tuned as it is today.
SEO carries considerable benefits for online content writers.
Technorati Tags: ad-word, Google, keyword, search, SEO
